Kylie Jenner: The Unrivaled It Girl of Paris Fashion Week

By Tamara | 01 October 2024
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HAIR AND BODY CARE
Dyson's Hair Care Revolution: James Dyson Discusses Innovation and the Future

First, Dyson transformed the vacuum cleaner and then the hair dryer, revolutionizing both categories. Now, they're taking on hair care products. According to James Dyson, the brand’s founder, their new formulations can double the longevity of styled hair. The new collection includes the Dyson Chitosan Pre-Style Cream and Post-Style Serum, designed to work with Dyson tools but effective without heat. Both products are refillable and feature an airless pump for easy application. The Pre-Style Cream, available for all hair types, nourishes and tames frizz, while the Post-Style Serum adds hold, definition, and shine to finished looks.

FASHION FEATURES
FIFA and VFiles Join Forces to Launch Trendsetting Fashion Line

FIFA, the global governing body of football, is set to launch its first ready-to-wear collection in partnership with New York-based fashion platform VFiles. Named FIFA 1904 after the year of its founding, the collection will feature both men’s and womenswear and is scheduled for release in spring 2025. This move reflects a growing trend among sports organizations to elevate their merchandise by collaborating with fashion experts. VFiles co-founder Julie Anne Quay highlighted that FIFA 1904 aims to provide stylish, versatile clothing that meets the professional lifestyle needs of football executives and players.

ENTERTAINMENT
Kylie Jenner: The Unrivaled It Girl of Paris Fashion Week

Kendall Jenner is often seen as the Kardashian-Jenner sibling most associated with Fashion Week, thanks to her status as a supermodel who regularly walks in major designer shows. However, Kylie Jenner has emerged as a strong competitor, showcasing a series of standout looks that highlight her high-fashion credentials. Known for her chic and experimental style, Kylie has become a must-watch figure each season, whether she's front row, attending events, or enjoying downtime. This Spring/Summer 2025 season was no exception.

Though she skipped New York, London, and Milan, Kylie quickly established herself as the it girl of Paris Fashion Week, turning heads with her striking outfits. She even inspired Balmain, which featured a model in a dress bearing her image. Additionally, Kylie launched her latest Khy collaboration with Paris-based Atlein during the event, attending their show in a full Atlein ensemble.